Find Your Customers on Social Media and Listen to Them!
Social Media can Increase Your Hotel and Conference Market
Social Media can:
• Grow your audience
• Build Your Brand Visibility
• Increase Customer Loyalty
• Generate Growth in Direct Sales
• Improve Customer Service
• Engage your readers
Sometimes it’s difficult to keep on top of all these goals – especially when you are so busy actually running your business. And really, maybe it would be easier just to ignore it all and continue to use traditional marketing like you always have.
Or … perhaps you should go online. It’s a tough decision.
Business Uses for Social Media
Your Hotel or Conference Centre can use social media: to book room nights, book meeting rooms, reserve travel, take orders for products (from restaurant to flowers), book show tickets for guests, introduce new products – and just about everything else you can think of, including negotiating customer service issues – and that’s a critical one!
Here’s what Business Insider recently wrote: “… there is abundant proof in the marketplace of the financial returns to both large and small businesses, [as well as] the low cost of entry … businesses report daily on increases in web traffic up to 800%”
If you want to be one of those small or medium businesses and hotel and conference markets experiencing such huge web traffic, call on Ann Jordan-Mills and her team at Social Sites and Written Words. We will work with you to develop your own personalized social media marketing strategy. Contact us now.
You will learn how to:
• Grow your website audience
• Build Your Brand
• Increase Customer Loyalty
• Generate Direct Sales
We’ll take your existing marketing strategy and business goals and work with you to discover just the right social media channels to complement your business purposes. And then we’ll show you how to write for them, and use them for your best results.
We will work with you at any stage of your social media plans to:
• Develop your social media strategy
• Train your staff to implement your strategy and write your social media posts – did you know that social media writing is different from your usual marketing writing
• Assist with individual social media campaigns
• Write/Edit Newsletters
Or
• If you don’t have the time, or the staff to keep up, engage us to do it for you.
Contact us now and tell us what you need.
Massive use of social media … and growing!
Remember, millions of people, including your guests, customers, and clients, start and end their days with Social Media – and they don’t go anywhere else in between.
They are:
• Checking out friends on Facebook
• Tweeting to their followers
• Watching YouTube
• Adding photos to Flickr. And – yes
• Booking! Booking! Booking!
People use social programs to book rooms and meetings, reserve restaurant tables, reserve travel, book show tickets,, find out where their friends are gathered, order products – from flowers to pizza – and just about everything else you can think of – including negotiating customer service issues. Even the Ford Motor Company recently introduced one of its new models on Facebook.
Whether they use their Smart Phones, Androids, laptops, tablets or any other type of communications device, your customers and clients spend the whole day ranging from one social program to another.
Which sites to use?
There are hundreds, probably thousands, of social media sites, and Facebook and Twitter are the largest.
You perhaps already have Facebook and Twitter accounts. We’ll show you how to use them to best advantage?
As of July, 2011 the Facebook site tells us that it has 750 million active users of whom 50% are on the site on any given day. Users have an average of 130 friends, are online for 700 billion minutes per month and can translate the site into more than 70 languages.
And according to a January 2011 report in Forbes, Twitter has 200 million registered users who send out 110 million tweets a day in at least seven languages.
That’s a broad reach! Don’t be left behind – be part of it!
You’ve heard that some of your competitors and colleagues have websites and are using social media. They seem to be doing OK … quite well, even.
So what are they doing? And can you do it, too?
Of course, you can … by using social media marketing. All you have to do is choose the right social media channels to complement your business goals.
Check it out.
Use this trend to increase your business, make more sales, reach a larger audience, and build your brand.
Whatever your business goal, there’s a social media site to complement it and help you succeed.
Contact us. Now! For your Business’ Sake.
